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2023 BenQ DesignVue contest - Viva Magenta

Design an original character inspired by Pantone’s Color of the Year, Viva Magenta, for a chance to win a premium BenQ designer monitor and cash prizes!

What is Viva Magenta?
Viva Magenta is brave and fearless, a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative. As a bright, crimson red, [it] balances boldness with a feeling of fun. This dynamic mix exudes rebellion, but not at the expense of softness. It embodies an expression of fierce grace, inspiring us to show up with confidence and humanity.

How to participate:
1. Download one of the two BenQ PD monitor files here:

2. Insert the monitor into your 1:1 image and integrate it into your creation.

3. Create an original character inspired by Pantone’s Color of the Year, Viva Magenta.

4. Upload the image onto your Instagram profile and make sure the profile is public and viewable.

5. Add to the post:
  • #AQColor #BenQVivaMagenta
  • Tag @aqcolor_by_benq 
  • Your country of residence
  • 6. Follow us on Instagram @aqcolor_by_benq

    7. After June 30th, 2023, our 3 judges will vote on the top 3 winning entries.

    8. The 3 finalists will be contacted and raw files of the entries will be requested to ascertain their validity and whether the artwork is indeed original and made by the artists' hands. AI generated content will not be accepted.




    1. This contest is open to people aged 18 and over who upload their original work onto “Instagram” and complete the following actions –
      I. Design an original character inspired by the Pantone Color of the Year 2023
      II. Download one of the BenQ PD monitor files and integrate it into their image
      III. Upload the final image onto Instagram and in the description, add the hashtags #BenQVivaMagenta, #AQCOLOR, add their country name, and mention @aqcolor_by_benq in the description.
      IV. Follow us on Instagram @aqcolor_by_benq
    2. Any entries that are considered dangerous, vulgar, offensive, indecent, illegal, racist, copied, cruel or fraudulent; or infringe on the rights or copyright of others will be immediately disqualified. This includes entries which are created or contain assets that are not created by the artist's own hands.
    3. The contest is open to European residents only.
    4. Employees or agencies of BenQ or their family members or anyone else connected with the contest judging and winner selection may not enter the contest.
    5. Entrants into the contest shall be deemed to have accepted these Terms and Conditions.
    6. Only one entry per person. Entries on behalf of another person will not be accepted, and joint submissions are not allowed.
    7. The closing date of the contest is the 30th of June 2023. Entries uploaded after this time will not be considered.
    8. BenQ Europe B.V. accepts no responsibility for any additional costs associated with the prize and not specifically included in the prize.
    9. The contest will have one first-prize winner, one second-prize winner and one third-prize winner. The first-prize winner will receive a BenQ PD3220U DesignVue monitor, €500 prize money and a complementary one-year subscription to Pantone Connect Premium. The prizes include delivery costs. The second-prize winner will receive a BenQ PD2725U DesignVue monitor, €350 prize money and a complementary one-year subscription to Pantone Connect Premium. The prizes include delivery costs. The third-prize winner will receive a BenQ PD3420Q DesignVue monitor, €250 prize money and a complementary one-year subscription to Pantone Connect Premium. The prize includes delivery costs. The Organiser reserves the right to grant additional “Special Mention” prizes to any candidate at its sole discretion.
    10. The top three winners will be determined by a team of 3 BenQ Judges. When choosing the winners, the Judges will be looking for the most well-composed, artistic, and original image that evokes the best interpretation of the theme “Inspired by the Pantone Color of the Year, Viva Magenta”.
    11. Any attempts at defrauding the votes will lead to disqualification from the contest.
    12. The winners will be notified on Instagram via Direct Message on or shortly after the 7th of July 2023 and must respond to BenQ Europe B.V. within 3 days of being notified. Failure to do so will result in the winner’s prize being forfeited and BenQ Europe B.V. shall be entitled to select another winner in accordance with the process described above (and that winner will have to respond to notification of their win within 3 days or else they will also forfeit their prize). If a winner rejects their prize or the entry is invalid or in breach of these Terms and Conditions, the winner’s prize will be forfeited and BenQ Europe B.V. shall be entitled to select another winner.
    13. For the prizes to be validated, all winners will be asked to provide the working raw file of their contest entry. Failure to provide this will result in the cancellation of the prize and the selection of a new winner.
    14. The image must be 1:1 aspect ratio.
    15. The prizes are non-exchangeable, non-transferable, and not redeemable for cash or other prizes.
    16. BenQ reserves the right, at any point, to cancel the contest. This means no winners will be chosen, and no prizes awarded. If cancellation does occur, contest entrants’ work will remain their own and not be used by BenQ in any circumstances.
    17. If you are one of the winners, BenQ Europe B.V. may request that you participate in publicity or promotion organised by BenQ Europe B.V. including a selection of the winners’ entries, which BenQ Europe B.V. will be granted image rights for publicity purposes.
    18. Copyright is retained by its respective creator; however, no financial compensation will be offered for this.
    19. The contest will be governed by English law, and entrants to the contest submit to the exclusive jurisdiction of the English courts.
    20. BenQ Europe B.V. accepts no responsibility for any damage, loss, liabilities, injury, or disappointment incurred or suffered by you as a result of entering the contest or accepting the prize.
    21. The Promoter is BenQ Europe B.V. , Meerenakkerweg 1-17, 5652 AR, Eindhoven, Netherlands

    Our Judges

    Hugo Guerra

    An award-winning Director, VFX Supervisor and former Head of Nuke Compositing at The Mill London. He has collaborated with studios like Animech, BBC, Nexus, JellyFish, The Mill, Fire Without Smoke and Sony Studios.

    Hugo is a BenQ Ambassador and uses BenQ PD and SW monitors for his work.

    What a fantastic colour to work with! Excited to see all the pop & passion coming out of these character designs.

    Martin Perhiniak

    Founder of the Graphic Design school, has given classes to over 10.000 students and was voted one of the Top 10 Adobe Instructors worldwide.

    Martin is a BenQ Ambassador and uses the PD monitor line for his work.

    Viva Magenta is a vibrant and exciting color and I cannot wait to see all of your amazing characters!

    Nemanja Sekulic

    With over 500k subscribers on YouTube, BenQ Ambassador Nemanja regularly brings in-depth and fun tutorials to his viewers.

    Nemanja works with the BenQ PD and SW monitor series.

    I can't wait to see how creative everyone will be with their character designs!

    Examples of Entries

    Viva Magenta Entry Example 1
    Viva Magenta Entry Example 2
    Viva Magenta Entry Example 3

    Character visuals acquired from


    1st Place

    Artist - @musetei


    Nemanja Sekulic: Amazing work, lots of details. Love the composition and the story!


    2nd Place

    Artist - @adam_cardall


    Martin Perhiniak: Cool composition and concept created with professional image editing skill. The mermaid's tail featuring the viva magenta colour is cleverly the focus of the composition. The monitor looking like an aquarium is unique and the intimate scene with the seal in the corner adds a lot of interest and fun to the scene.

    3rd Place

    Artist - @bonydoe


    Martin Perhiniak: Fantastic character design, pose and composition. The colour palette is outstanding and the inclusion of the BenQ logo and Pantone swatch is done very well.


    Thunderbolt 3 | Mac color profiles | P3 color space

    Perfect for Designers & Creators

  • 4K
  • 32”
  • Thunderbolt 3
  • + €500 Prize

  • 4K
  • 27”
  • Thunderbolt 3
  • + €350 Prize

  • WQHD Ultrawide
  • 34”
  • USB-C
  • + €250 Prize