When selecting a projector, you need to take into consideration the environment in which it will be placed in and the ambient light in that environment. Are you looking to put your projector indoors or outdoors? Will it only be watched by a few people or many viewers? What size is the room the projector will be placed in?
Projectors are sensitive to light. When we refer to the light output and brightness a projector produces, we use brightness measured in ANSI Lumens. The brightness output is essential to how it is perceived by the audience and there’s a huge difference between putting a projector in a place where there’s a lot of ambient light, or a darkroom that doesn’t have ambient light.
For a home cinema projector in a dark location that can still display a clear image despite some ambient light, you’ll need a projector above 2000 lumens. For a projector in lighter environments, you’ll need a model that allows for more than 3,000 lumens. If you need ambient lighting when using the projector, then a model with higher lumens will produce better results.
BenQ takes ambient light into consideration. The W2720i home cinema projector has 2500 lumens, and the TK710 casual gaming projector has 3200 lumens.