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BenQ reaches historical high Projector market share of 16% in Europe

BenQ reaches historical high Projector market share of 16% in Europe

08-21-2013
Leading position in 1080P segment
 

EINDHOVEN, THE NETHERLANDS, August 21st, 2013 – BenQ is proud to announce yet another record high in its 22 years existence as a company. Q2 2013 was a great period for BenQ as it reached a historical market share of 16% in projector business in Europe. Strong growth in countries like Germany, The Netherlands, Spain, Russia, France and the United Kingdom has made the success possible.

Impressive results in 1080P projector sales helped BenQ to secure No.1 position in this segment in Europe with 22.6% market share. The widely praised BenQ W1070 Living Room Projector, which has already received dozens of media awards throughout Europe, has clearly captured hearts of Home Cinema enthusiasts all over Europe becoming one of the most successful models in BenQ 1080P product range.

Combining passion and professionalism, execution and excellence, caring and contribution, BenQ is nowadays the number 1 DLP® brand worldwide, while has No.2 position in the 720P category with 36% market share in Europe. BenQ’s deep involvement in every product development allows the company to reach different markets whether it’s 3D Home projectors, educational classroom projectors or wireless business projectors.

“Here at BenQ Europe we are thankful to our consumers for believing in the brand and helping us to reach this historical percentage.” – said Adams Lee, President of BenQ Europe - “We are devoted to keep developing and introducing inspiring products to bring new and enjoyable experience to our customers, in both business occasions and home entertainment scenarios."

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