WiT Genie e-Reading Lamp

The World's First Lamp for e-Reading

BenQ WiT Genie features Wide lighting up to 90 cm range which is 150% wider than typical lamps; Intelligent control to detect illuminance of environment and deliver the best light to balance contrast glare; Tailor-made your own brightness and color temperature for different scenarios to suit your needs.

Time for e-Reading with a Smile

While reading on screens brings convenience and entertainment, the needs for the right lighting of screen reading have never really been met. Due to the reflection and contrast glare caused by unadjusted lighting causing discomfort for the reader's eyes, BenQ's decided to create an illumination solution that cares about your e-Reading experience.

Inspired by more than 1,800 hours of iterative design process

Finally, this diligence effort culminated into one single shape, an ARC which is destined to solve all lighting problems. The smooth and inspiring shape resembles the smile which was one everyone's face at the wrap-up.

in-depth interviews

200

design sketches

500

post-it notes

150

design sketches

Quick Prototyping

Here comes the WiT

Click the Video to see how the smiling light works for your e-Reading delight.

Smile Curve Tech

WiT Genie shapes the smile that you read with

WiT Geine’s uniquely curved shape is the epitome of function merging with aesthetics. Compared with traditional lamps, WiT delivers light evenly across your entire e-Reading area, eliminating the contrast glare and enables the user to flexibly adjust the brightness and color temperature (2700K-5700K).

Wide

Intelligent

Tailor-Made

Wide

Wider 90cm lighting range, as you want.

The Smile Curve Technology lights up an expansive 90cm range, 150% wider than typical lamps on the market, as well as achieve the illuminance of 500 lux at the desk. WiT can illuminate your reading world more evenly and with a wider spectrum.

Intelligent

Smart e-Reading mode, as you need.

With just one touch on the ring to activate the e-Reading mode, the built-in ambient light sensor detects the light of the environment and WiT delivers the patented 'brighter at the sides, darker in the middle'illumination to reduce the contrast glare and the reflection on your screens.

Tailor-Made

Dimmable cool white and warm white, as you wish.

Simply turn the rotary knob, so you can easily fine tune the color temperatures and the brightness to suit your reading needs. Go with a cooler temperature for your problem-solving tasks; go with the warmer tones for relaxing.

Aesthetics Outside, Technology Inside

A. Flicker-free LED driver IC offers constant and even lighting

B. Ambient light sensor detects environment illumination

C. Curved light guide module widens the illumination area

D. The LED complied with the IEC/EN62471 photobiological safety regulation does not harm your eyes

Highly Flexible

WiT Genie has a ball-joint to optimize the flexibility of the lamp cap and the highly durable torque springs and precise friction control can counter-balance the weight. So you can easily adjust the LED light to the angles that you need.

※WiT Genie Height to the desk surface: 35 cm~50 cm

Eco-Friendly Materials

The light cap utilizes the lightweight aluminum alloy to dissipate the heat generated by the LED, thereby extending the lifespan of the LED over typical plastic caps. For torque springs, zinc alloy is used to enhance the stability and durability. All WiT materials meet the restrictions in the EU Directive, RoHS (2002/95/EC).

International Safety Standards

All BenQ WiT Genie materials meet the restrictions in the EU Directive, RoHS (2002/95/EC). The WiT Genie has passed international safety standards certification to ensure your safety.