In addition to offering a better fit for natural human eyesight, curved monitors also maintain the same distance from your eyes to any point on the screen. A big 43” flat monitor requires moving your head to view details on its edges, which may cause fatigue over time. Also, unless the monitor is very premium, uneven distance from eyes to screen usually causes slightly lower image quality due to different viewing angles and distances. Colors may seem faded, the screen could appear too bright or too dark, and so forth. In the battle of curved vs. flat monitors, that’s a disadvantage that curved monitors address. You get the same viewing distance to every part of the screen.
The wraparound effect of curved monitors is what makes them so popular among gamers, who are likely the main target audience for “immersive experiences”, as they’re so frequently referred to. Gamers also depend on detail visibility, so an equidistant design that avoids many of the pitfalls associated with viewing angles is great for gamers. In certain gaming genres, curved monitors have become almost the standard.
However, not just gaming fans benefit from curved monitors.